B Corp announcement

We’re thrilled to announce that iilo is now a Certified B Corp!

This is a significant milestone for us, and marks the beginning of a new chapter in our journey towards making a positive impact in the world! For those who may not be familiar with B Corporations (i.e. B Corps), they’re companies that meet high standards of social and environmental performance, transparency, and accountability. The B Corp movement is a global community of businesses committed to using their power and influence to create positive change. B Corps use their business as a force for good, balancing purpose and profit to create a more sustainable and equitable economy.

Becoming a Certified B Corporation involves a rigorous assessment process that evaluates a company’s governance model and impact on its workers, customers, community, and the environment. At iilo, we’ve always been committed to doing business in a truly ethical way. The B Corp structure helped us understand why this is so important, and we set up everything in the company from the very beginning to align with this framework. We believe that our purpose as a company includes both intention and profit, and we have a responsibility to use our skills and expertise to create a better world.

We’re excited to join this movement and community of changemakers, and to work alongside other B Corps who share our values and commitment. We’re inspired by the stories of businesses that have used their B Corp certification as a platform to create positive impacts. The first B Corp I remember learning about many years ago is Salt Spring Coffee, when I was working on a website design for them and I needed to resize the B Corp logo on their site. I’ve truly been inspired by their commitment as a B Corp ever since.

We’re happy to announce that iilo scored 105.3 on our B Corp assessment, which is well above the 80-point threshold required for certification, but there’s still room for improvement! Our score reflects our commitment to social and environmental responsibility, and is a testament to the hard work and dedication of our team. A special thank you to Decade Impact for supporting us with their Getting to 80 course. You taught us to stop “green blushing,” and to start sharing our values and how we work, since even small companies like ours can create bigger ripple effects.

Before we get busy setting goals for the next three years (when we’ll go through the B Corp assessment again to get re-certified), we’re taking a pause to celebrate. And if you’re a fellow B Corp looking for impact-focused communication design, get in touch!