iilo’s brand platform
Building a brand takes time and intention. Learn more about how we did our own rebranding.
Brand story
“iilo” means thread in Spanish (spelled hilo) and is pronounced “ee-lo” in English. We’re inspired by the idea of interdependence and the threads that connect people to each other, because we’re all connected. We can all be part of the solution of bringing people and solutions together to work on the issues we care about.
Our shared values
Collaborative & inclusive
We believe we lift ourselves up when we support others.
Mission-driven
We work with people committed to making the world a better place.
Community-minded
We contribute to our communities & care deeply about the places where we work & live.
Trustworthy
We set realistic expectations, take accountability & always deliver our best work.
Impact-focused
We check our egos at the door & aim for the best solution, regardless of how we get there.
Curious
We seek to understand and connect to your mission & respect your deep expertise.
Our vision
We imagine a world where all creative agencies align their work with meaningful values and provide healthy employment opportunities for underrepresented creatives.
Mission
We help progressive impact businesses and organizations to simplify and amplify so they can rock their world-changing social and environmental initiatives with impact-focused communication design.
Love our values? Let’s collaborate! Tell us more about your project by filling out our new business form.
Brand promise
We thread together solutions to your serious communication design challenges while having serious fun collaborating along the way.
See how we’re making a difference as a values-based business.
Want to stand out from the crowd and connect with values-aligned supporters?
Learn how applying sustainable communication design principles can help with our free Sustainable Branding & Design Toolkit.